Case Study

City of Laguna Beach

Local Marijuana Policy Measure

Issue: A citizens’ initiative, Measure KK, was placed on the ballot in the City of Laguna Beach and would have allowed the introduction of recreational and medical marijuana dispensaries to the city without basic restrictions, including limits on opening dispensaries near beaches, parks and day care centers.

TBWB’s Impact: TBWB Strategies helped the City communicate with residents about the current state of marijuana laws in Laguna Beach and the negative impact that Measure KK could have on their quality of life. Measure KK was defeated by voters in November 2016.